Editions Standard — Wholesale Showroom & Brand Strategy

SELECTIVE BY NATURE.
HUMAN BY APPROACH.

We believe meaningful distribution begins with understanding where a brand belongs — and who it should grow with.

Behind every collection, store and order are people. We take the time to understand the founders we represent, the buyers we work with and the markets we enter.

Rather than pursuing distribution for its own sake, we focus on creating the right connections between distinctive brands and retailers that understand their product, identity and potential.

Not more distribution. Better distribution.

SS27 Paris Showroom Recap

Paris Fashion Week has come to an end, and we’re taking a moment to reflect on a week that meant a great deal to us.

For our SS27 showroom in Le Marais, we brought together a carefully curated selection of independent brands from Europe and Asia. Throughout the week, we had the pleasure of welcoming buyers, retailers and industry professionals from different parts of the world, each bringing their own perspective and curiosity.

What made this season memorable wasn’t simply the number of appointments, but the quality of the conversations. Buyers took the time to discover the collections, ask thoughtful questions and share honest feedback. Those exchanges are what make this industry so rewarding.

At Editions Standard, we’ve always believed that a showroom should be more than a place to display products. It should create the right environment for brands and buyers to connect, understand each other and start building long-term relationships.

We’re incredibly grateful to everyone who visited us, supported the brands and contributed to making this week such a positive experience. Your interest, feedback and trust mean a great deal to us and to the designers we represent.

Although Paris Fashion Week is over, the SS27 season is only just beginning.

Our online showroom is now open, giving buyers the opportunity to explore the collections, access lookbooks and linesheets, review wholesale information and continue the buying process at their own pace.

Whether you joined us in Paris or couldn’t make the trip this season, we look forward to continuing the conversation.

Request access to our SS27 Online Showroom and discover this season’s selection of independent brands.

REQUEST ACCESS

SS27 — Paris Fashion Week
June 22 — 28, 2026

During Paris Fashion Week, Editions Standard presented a curated SS27 showroom bringing together a selective group of international brands across fashion, jewelry, and contemporary objects.

Conceived as both a commercial and cultural environment, the showroom focuses on long-term brand positioning, selective retail development, and meaningful market expansion rather than volume-driven distribution.

The presentation combined fashion, sound, spatial installation, and private gatherings through an appointment-based experience designed for buyers, press, and industry partners.

Paris — Le Marais

OYK Wear

www.shopoyk.com ↗
Seoul
South Korea
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OYK Wear — A Seoul-Based Wardrobe Built Around Use, Time and Textile Discipline

OYK Wear comes from Seoul with a clear and singular proposition: clothing considered through use, longevity and textile intelligence.

Developed from the practice of Studio Ohyukyoung, a Seoul-based textile design studio, OYK Wear sits at the intersection of garment, uniform and everyday object. Its approach is not driven by seasonal spectacle, but by the refinement of essential pieces — garments made to serve, adapt and remain.

The brand’s language is quiet but precise: functional silhouettes, controlled volumes, useful details and a strong sensitivity to fabric. Behind the simplicity, there is a deeper discipline — a way of thinking about clothes as long-term companions rather than short-term fashion products.

This is what makes OYK Wear especially relevant within the Éditions Standard SS27 selection. The brand brings another reading of contemporary menswear and everyday dressing: more restrained, more intentional, and deeply connected to Seoul’s textile and design culture.

OYK Wear was presented in Paris during the Éditions Standard SS27 Showroom in June 2026, during Paris Fashion Week.

Discover the brand through its official website and collection archive.

Full Website

Vous Décidez x Suuupply

www.vous-decidez.com ↗
Copenhagen
Denmark
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Vous Décidez x Suuupply - Reimagining the white shirt

Copenhagen fashion label Vous Décidez collaborates with Souli on a refined reinterpretation of the classic white shirt — one of the most essential pieces in contemporary menswear.

Designed with a relaxed silhouette, slightly dropped shoulders, and a modern effortless fit, the piece reflects the minimalist Scandinavian approach that defines Vous Décidez. Crafted from carefully selected deadstock fabrics, the shirt features subtle tone-on-tone textured stripes that bring depth and character to an otherwise timeless wardrobe staple.

Balancing contemporary tailoring, sustainable fabric sourcing, and understated details, the collaboration highlights a new approach to everyday menswear essentials.

Available in limited quantities.

Discover the collaboration video and collection online.

Vidéo / Shop Here

Hangout Forever x Nepenthes L.A Pop up store

www.hangoutforever.com ↗
Los Angeles
United States
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Hangout Forever — From Downtown Los Angeles to Paris Fashion Week

Recently featured through a dedicated installation and interview at Nepenthes Los Angeles, Hangout Forever continues to emerge as one of the most distinctive contemporary labels coming out of Los Angeles. (Nepenthes Los Angeles)

Founded by Antwan Vu, the brand develops a deeply personal approach to menswear rooted in everyday functionality, refined garment construction, and a strong connection to the Downtown Los Angeles manufacturing ecosystem. Each piece is produced locally in Los Angeles through close collaborations with independent factories, dye houses, and fabric specialists. (Nepenthes Los Angeles)

Rather than following seasonal trends, Hangout Forever focuses on subtle calibrations of proportion, fabric, texture, and wearability — creating garments designed to evolve naturally through daily use. The collection balances utilitarian references, contemporary silhouettes, and carefully developed materials sourced from Japan, Italy, and the United States. (Nepenthes Los Angeles)

The recent installation at Nepenthes Los Angeles highlighted the growing attention surrounding the label within the international contemporary menswear scene ahead of its upcoming presentation in Paris during SS27 Fashion Week. (Nepenthes Los Angeles)

Discover the full feature and installation via Nepenthes Los Angeles.

Full Article

Wodd Bangkok

www.woddbangkok.com ↗
Bangkok
Thailand
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WODD Bangkok — Contemporary Jewelry Through Architectural Form

Founded in Bangkok in 2021, WODD is a contemporary genderless jewelry label exploring the relationship between architecture, sculpture, and wearable objects. Developed through an experimental approach to form, proportion, and materiality, the brand creates bold silver pieces that function as both jewelry and structural design elements. (Design Shanghai)

Rooted in a multidisciplinary design perspective, WODD draws inspiration from interior architecture, modular construction, and industrial forms. Each collection investigates balance, weight, texture, and repetition through sculptural silhouettes crafted in sterling silver by local artisans in Thailand. (Design Shanghai)

The latest collection, RENOVATION 2026: FORM, continues the brand’s exploration of modular systems and interconnected structures, introducing pieces conceived through the logic of construction and assembly rather than traditional jewelry design. Stone elements are integrated not only as decorative details, but as functional structural components within the pieces themselves. (Wodd Bangkok)

Positioned between contemporary jewelry, collectible design, and object culture, WODD represents a new generation of independent Asian brands redefining the boundaries of accessories and wearable form.

Discover the collection and universe of WODD Bangkok

Shop Here

C.9.3.

www.c93.it
Naples
Italy
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C.9.3 — Contemporary Italian Menswear Between Tailoring and Everyday Culture

Founded through a long-standing Italian family heritage in fashion, C.9.3 develops a contemporary menswear wardrobe balancing refined tailoring, relaxed silhouettes, and continuous textile experimentation. The brand approaches clothing through a Mediterranean perspective where elegance is designed to feel natural, functional, and effortless.

Built around carefully researched fabrics, modern proportions, and understated details, each collection explores the relationship between everyday dressing and contemporary Italian craftsmanship. Rather than following rigid formalwear traditions, C.9.3 proposes a softer and more versatile approach to menswear — combining lightweight tailoring, relaxed shirting, knitwear, and workwear-inspired pieces within a cohesive wardrobe system.

Inspired by travel, urban culture, sportswear references, and Mediterranean lifestyle, the brand continuously evolves through seasonal narratives that reinterpret classic menswear codes with a modern attitude. Fabric development, garment construction, and wearability remain at the center of the design process.

Positioned between contemporary tailoring and elevated casualwear, C.9.3 represents a new generation of Italian menswear brands focused on texture, proportion, and everyday sophistication.

Discover the latest collection and universe of C.9.3

Shop Here